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23 - 26 March 2003 - International Food Exhibition

bulletHoo Hing to exhibit at the IFE (www.ife.co.uk)
bulletStand NE1650
bulletExCel London
bullet23-26 March 2003
bullet10.00a.m to 5.30p.m everyday
bulletHuge Launch of Speciality Products

IFE, the International Food Exhibition is one of the top five food exhibitions in the world and the only truly international event of its kind in the UK. Previously, the show has brought together 1,400 exhibitors and over 25,500 visitors from around the world. With exhibitors and visitors coming from Western Europe, Eastern Europe, Middle East, North America, South / Central America, Africa, Far East and Australia, It is an exciting exhibition with true global involvement.

The previous International Food Exhibitions (IFE) were both popular and successful. Professional buyers, caterers, wholesaler, manufacturer, importer, hotelier and retailers from all over the world take part in the show. It will be a golden opportunity to meet your potential buyers and the right business partner.

Hoo Hing, the Oriental Food Specialists, (stand NE1620) is gearing up for its biggest launch ever at the IFE 2003. “The Sensational Oriental Gourmet” will be the main focus of this year’s exhibition where the latest authentic oriental products from Hong Kong, China, Malaysia, Vietnam and Thailand will make their debuts.

Amongst the speciality products are the Golden Elephant range, Super range, Lactasoy soybean range, and Taro fish snack range which represent some of the main features of our product launch.

Golden Elephant Range

Famous for its Thai fragrant rice and U.S.A long grain rice and supported heavily by its extensive promotion on Chinese TV, press and radio, the Golden Elephant range is entering the exciting world of sauces by launching a range of restaurant-style sauces pitched at the premium end of the market. The strong range of ambient sauces includes chilli sauce for chicken and seasoning sauce.

Super Range

Super, the legendary convenience range, comprises of cup noodles, Laksa noodles, fried noodles, porridge, coffee, cappuccino, tea, iced tea, instant Soya bean drink and cereal. It is ideally positioned for the ‘Cash rich, time poor’ audiences who find cooking too time consuming but would like to experience the flavours from the Far East.

Lactasoy Soybean Range

The benefit of drinking soybean has been well known in Asia. With the media emphasising the various benefits of soy, soymilk is now recognised worldwide for its nutritional qualities as a true health food and is booming in the health sector. Lactasoy, the nutritious soybean drink, is available in 200ml, 250ml and 500ml sizes with original, chocolate and natural flavours. It is produced from non-genetically modified fresh whole bean. Lactasoy is aimed at tying in with the healthy eating customers who are looking for simpler ways to incorporate more soy in their diet.

Taro fish snack Range

As a new entrant to the mainstream market, Taro fish snacks spice up the taste of fish and add fun to snack lovers. Taro fish snacks comes in spicy, BBQ and hot chilli flavours bagged in 32g and 13g portions. Taro crispy, the fish crisp, comes in seasoned, teriyaki and chilli flavours. The Taro fish snack range targets all ages and is an interesting combination of nutritious seafood and a delicious snack product, which makes eating seafood more enjoyable.

Come, see and taste the finest oriental products at stand NE1620 and spoil your customers with the sensational oriental gourmet.

Transport

By Road

A new road network links ExCeL directly to the North Circular (A406), the M11 and M25, providing convenient access to the country's motorway network. The M1, A1 (M), M3, M4, M11, M23, M26 and M40 motorways all intersect with the M25. Journey time from Junction 27 on the M25 to ExCeL is approximately 15 minutes. The Limehouse Link, a dual carriageway, provides a through route into the London Docklands from the Embankment, Victoria and the West End. Journey time from the City is approximately 15 minutes. There is on-site parking for 6,000 vehicles. Whilst ExCeL is not within the congestion charging boundaries, no extra cost will be added in visiting the exhibition

By Rail

The Docklands Light Railway (DLR) will deliver you directly to ExCel’s main station, custom House. The best connection with the DLR is via Canning Town on the Jubilee line. From Canning Town, Custom House is just two stops away. Connections can also be made at Bank, from the Central, Waterloo and City Lines, and at Tower Gateway from the District and Circle lines.

By Air

London City Airport is Europe’s leading airport dedicated to business travelers, with rapid “Check-in” and “Check-out” services and only 5 minutes away from ExCel. Currently, 10 airlines service 26 European cities including Paris, Brussels, Amsterdam, Frankfurt and Zurich.

Being an innovative exhibitor, we aim at introducing our premium brands and our latest products at the show. Our stand will be located in the general food hall and our stand number is NE1620. Our main theme for this exhibition is "The sensational Oriental Gourmet" by which the distinctive taste from Hong Kong, China, Malaysia, Vietnam and Thailand can be experienced. With all the new products in line, we are confident to provide you with an inspirational trading ideas and opportunities.

IFE will take place from 23-26 March 2003 at ExCel London. The show will open from 10.00a.m to 5.30p.m everyday. For more information, please go to www.ife.co.uk.

 

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Last modified: August 05, 2008
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